© 2011 IV Motion AFWB0930 (00674)

Ascent: Workboot TVC

For this ASCENT advertisement, all of the shoe elements were individually modeled allowing us to highlight each of the different technologies.

Project Statistics

Good Form: there was an athletics coach on set which may have contributed to the great form on all those runners
Any Runners in the House? Our Pete Foley is of no relation to the Peter Foley who came first in the Boston Marathon in 1938 as an 85-year-old.

Ascent Workboot Image
Ascent Workboot Image
Ascent Workboot Image
Ascent Workboot Image

  • Client: ASCENT

  • Director: Haami Azordegan
  • Production: InVision Media
  • Producer: Isaiah Saunders

  • Creative Direction: InVision Media
  • Animation: Zac Bavas, Pete Foley, Hans van Vliet

  • Sound Design: InVision Media
  • Audio Post: InVision Media

  • Post Production: InVision Media / IV Motion
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